Norwegian Launches FlightPath3D Moving Map Service on International Routes
In an agreement inked last year, Betria Interactive has been selected as the provider of Norwegian’s interactive in-flight 3D Moving Map service for their new 787 fleet servicing expanded international routes. Norwegian’s recent inaugural Dreamliner flight also served as the official in-service launch of Betria’s new FlightPath3D Moving Map offering.
"We are excited to have Norwegian as a launch partner. Their focus on passenger experience excellence is a perfect match for the innovative offering provided by the FlightPath3D product suite." According to Boris Veksler, Betria’s president, "It is truly the first service of its kind that can be deployed fleet-wide for any carrier."
The FlightPath3D product launch is a fully integrated in-flight moving mapping service. The new service includes a flight preview ‘auto-play’ script broadcast during aircraft boarding, a new in-seat interactive 3D map application with detailed satellite imagery & integrated street maps. This next generation product suite is enhanced by a new Destination Guide information service that updates relevant point-of-interest information periodically for each of Norwegian’s destination cities.
"We looked at all of the available products in the ‘moving map’ space and FlightPath3D delivered by far the most engaging passenger experience," said Norwegian head of business development Boris Bubresko. "We are the first to fly an Panasonic’s Android based in-seat system and FlightPath3D really showcases the capability of this new platform." NAS plans to leverage the service’s highly configurable system to deliver a compelling, interactive 3D mapping interface combined with destination specific content to enrich the passenger’s experience. Mr. Bubresko added that "We have only been operating the new platform for a month now, but initial feedback from our passengers has exceeded our expectations."